Online Opportunities

Cooperative.com Digital Advertising

Cooperative.com is NRECA’s member website. With a wealth of resources, including a daily member-focused newswire, cooperative.com is our highest-trafficked web property.

Digital Audience:

  • 69,000 active users (Google Analytics, December 2023-May 2024)
  • 220,000+ monthly pageviews (Google Analytics, December 2023-May 2024)
  • 75,000+ e-newsletter subscribers

E-Newsletter Advertising

Electric Co-op News

A weekly e-newsletter going to NRECA members covering the latest news and updates affecting electric co-ops.

Audience

74,000+ members including CEOs, Engineering and Operations Leaders, Purchasing Managers, Communications Managers and more.

  • E-newsletter Average Open Rate: 35.3%* of delivered
  • E-newsletter Average Overall CTR: 7%* of opened
    *December 2023 through May 202
    4

Click here to see placement of banners on the newsletter.

CEO Education Outlook

A monthly e-newsletter highlighting educational opportunities, resources and tools for co-op CEOs.

Audience

930+ co-op CEOs and general managers

  • E-newsletter Average Open Rate: 53.8%* of delivered
  • E-newsletter Average Overall CTR: 12.8%* of opened
    *December 2023 through May 202
    4

Click here to see placement of banners on the newsletter.

RE Magazine Photo Challenge Sponsorship

Each month, themed photo contests promote participation from electric cooperative employees across the country. Photo submissions depict things like sweeping rural landscapes, lineworkers working to keep the lights on, and co-op employees engaging with their members and their communities.

A month-long sponsorship includes numerous opportunities for company branding in and around the photo galleries. Participation will ensure that your brand receives the most exposure and your message resonates with electric cooperatives. Book today as this opportunity is limited to one sponsor per month!

Pricing

  • $3,000 per month

Audience:

  • Digital Audience: 80,000+ average monthly views (includes website and e-newsletter views)
  • Print Audience: 23,000+ RE Magazine subscribers.

Specifications:

Display Advertising

All rates quoted are net.

Display ads appear on desktop, tablet, and mobile devices. Please email your ad file with the destination URL to your account manager.

RE Magazine Online Buyer’s Guide

RE Magazine publishes a printed buyer’s guide each May and offers an online buyer’s guide that is available 24×7. Choose from several listing options to showcase your solutions for a nationwide audience. Enhance your listing with photos, videos, white papers and tutorials. Upgrade your connections with exclusive features, banner ads and more. Find out more.

Submission Instructions

  • Accepted files: jpg, png, gif.
  • Click tags are not accepted.
  • Do NOT hard code your links into banner ads.
  • Maximum file size: 512 kb.
  • Web advertisers must also submit an e-newsletter sized ad (see specs above).
  • Files that are blurred, pixelated or the copy is too small to read will be rejected.
  • If your banner ad contains a white, gray or black background, please include a uniform border surrounding the entire ad.
  • If a border is used, it should be applied consistently around the entire banner.
  • Please review the advertising terms and conditions before making a space reservation.